The Next Big Thing

A History of the Boom-or-Bust Moments That Shaped the Modern World

by Richard Faulk

The Next Big Thing

We’re always hearing about the Next Big Thing—and that’s nothing new either. From the New World to the new iPhone, such innovations and discoveries always loom large in the public mind. But the impact that we think these things will have is often far out of proportion to their actual impact. After all, our failures are forgotten almost immediately, whereas our successes are celebrated for centuries afterward. The Next Big Thing pores over 3,000 years of culture to find the colorful and key steps (and missteps) that have led us to where we are today.

Paradigm-shifting events, such as the spread of ethical monotheism and the invention of the printing press, stand beside such cultural ephemera as the aborted metric campaign and the misbegotten vogue for smart drinks. Each entry includes the historical context for each Next Big Thing as well as an overview of its legacy. Photos, sidebars, trivia, and quotes are also included.

✳ Junior Library Guild Selection

“You can jump around and read sections that interest you or tackle the book in an orderly fashion and peruse it from cover to cover. Either way, you’ll probably find some fascinating tidbits and pieces of information you’ll want to share with family and friends.” The Californian

Product Details

  • Ages 14+
  • Paperback: 208 pages
  • Publisher: Zest Books; Original edition (June, 2015)
  • Language: English
  • ISBN-13: 978-1-936976-67-6

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